Author: The Ledlie Group

Under Legal Attack

Brand Reputation Management Case Study The call came to us from a Northeastern financial services provider doing business nationwide. The company was under attack by a class-action lawyer and gaining increasingly negative attention from the media. We worked with the company’s legal team to ensure the crisis surrounding the lawsuit …

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Board Hunting

Executive Profile Case Study The compliance office of an Atlanta-based $30-billion company asked for assistance in researching potential board members. Our prior work for this company on a variety of sensitive communications projects had given them confidence in our ability to help the CEO in his initial search. The Ledlie …

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Marketing Mobility

Media Relations Training Case Study A client we had previously assisted returned to The Ledlie Group when her new company, a mobile financial services provider, was to announce its commercial launch in the marketplace. We developed and implemented a media outreach plan supporting the launch, attracting the attention of trade, …

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Managing That Meeting

Meeting Management Case Study A nationally known online banking solutions provider asked The Ledlie Group to manage conference speakers for its annual client conference after the role was unexpectedly vacated by the company’s speaker manager two months prior to the event. Our role as speaker manager included educating keynote, internal …

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On a Sustainable Path

A leading nonprofit that funds and inspires sustainability initiatives across the country is aiming to bring the message of responsible environmental stewardship to businesses, communities, and individuals. Our team carried out a comprehensive strategic communications plan involving a three-fold strategy: 1) leadership intelligence; 2) media relations; 3) podium appearances. As …

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